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The Circular Economy

About This Collection

The Ellen MacArthur Foundation is an independent charity with the aim of inspiring a generation to re-think, re-design & build a positive future through the vision of a circular economy. Ellen MacArthur founded the Foundation to better understand how on land too we rely on finite resources in the form of materials, energy and water after her experiences as a world class sailor having sailed over 26,000 miles to become the fastest person to circumnavigate the globe single-handed.

The Circular Economy 100 is a global platform bringing together leading companies, emerging innovators and regions to accelerate the transition to a circular economy over a 1000-day (3 year) period. The Annual Summit was held Wednesday 19 June 2013.

Ellen MacArthur Foundation

Curated by earthsayer

February 03, 2025

This episode delves into practical circular design implementation with Joe Iles, Head of Design Activation at the Ellen MacArthur Foundation. He unpacks essential principles and skills designers need to move beyond buzzwords.

Joe emphasizes that circular design reflects complex, interconnected systems, not just durable products. He discusses why innovative concepts struggle to scale and highlights crucial competencies like systems thinking, prototyping, and collaboration for transitioning to a circular model.

Discover more via the Circular Design Guide, Jeans Redesign, Circular Buildings Toolkit, and Adaptive Strategy for Circular Design. Your review helps spread the word.


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